Welcome to the world of Revolution Web Studios. We are a custom interactive website builder for small to medium size busiensses like yours.

I hope you find this blog post not only helpful but a powerful gateway to opening your business up to having a stronger online presence for your services and products. I want to share with you some thoughts about what your business website could be doing to your business, and most of all to your bottom line.

What does your site look like? If it isn’t pleasing to the eye, then most vision-weary web surfers will go for the mouse and click away fast. There are a lot of visual turn-offs you have to consider in having your website developed.

A successful web site combines appealing looks with meaty, but revelant content that keeps potential customers exploring your site. The longer they stay in your domain, the more likely they are to buy! We at Revolution Web Studios call this “stick-ability”.

Follow these exciting helpful tips for hanging your web site in the stratosphere of success.

• Go easy on the graphics. Sure, images and flash presentations look great—but in most browsers a graphics-heavy page takes a long time to load, and buyers won’t hang around to wait when there are plenty of other options available. Business websites that are flash intensive can really affect your businesses search engine ranking negatively.
• Choose a font style that’s easy to read. If you’re selling a book on relationships, putting all your web copy in Edwardian Script ITC  will not get the romance juices flowing. It will, however, cost you sales. Make it clear and easy to read. If it is easy to read and follow than it is easy to understand.
• Teach your customers and website visitors something. Provide more than just thrilling monologues about how great your product is. Write articles on your topic or reprint articles from internet databases. After spending half an hour reading through exciting and informative pieces of your topic, they will want to learn more. Some will also be willing to contact you directly to get the information they need. Which in turn leads to more sales.
• The information on your website should not just be 100% informational. Business websites should be relational as well. Your business website should have a healthy balance of informing visitors and have away of making them want to connect with you.

Hopefully this blog post was helpful to cause you to pondering about what your website is doing and what it could do to increase your business. To help you get the bottom line that makes business better and life happier. This day and age people are judging the quality of your business based on the quality of your business website.

Please feel more than free to contact us with any questions or requests for more information. Stop by our website to sign up for a free Search Engine Optimization Report or a Free Website Design Quote for your business.

By Jeremy Thompson 

About the poster: Jeremy Thompson is an Interactive Web & E-Commerce Consultant for Revolution Web Studios, consulting on web technologies for small business. You can reach him via email at Jeremy @ revolution web studios dot com.

Customers and MoneyCustomer Experience Management (CEM) software company Tealeaf recently conducted a survey regarding online customer experiences. The biggest stat to come from this survey is: 41% of online adults click away when they encounter a problem. Many of them go to a competitor. Tealeaf estimates that this represents a $57 billion potential impact to revenue on shopping sites.

Is that incentive enough for you to make sure your web site is working to maximum performance? The survey also found that 87% of users conducting transactions on the Web have experienced problems. Of course any problems a customer has with a web site can quickly turn into reputation problems for the site owner or business as a whole. Tealeaf drops some more stats on that:

More than four in five (84%) online adults who experience problems conducting online transactions share their experiences with others, amplifying the impact of any single experience. Among those who share their experiences with others, 82% do so using non-online modes of communication such as in-person (74%) and phone conversations (50%) with friends and family, while 58% use online channels to share complaints or reviews, such as on the company’s website (39%), in an email to friends and family (23%), on a ratings and reviews website (16%), on an online message board (8%), or on a blog or social network (7%). These Internet postings and comments are often widely disseminated and long lived.

“The Web has changed business; companies both large and small compete for the same customers. Now, competition is just a click away and customer expectations continue to grow,” said Rebecca Ward, CEO of Tealeaf.

“Businesses must take definitive steps to differentiate themselves by understanding and improving their customers’ site experiences, and equipping their contact centers to truly meet the needs of online customers,” added Ward.

Ward sounds right on to me.

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About the author:
Chris is a content coordinator and staff writer for SmallBusinessNewz and the iEntry Network.