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Here is an article that one of my client’s sent me, owner of www.3doorsgallery.com. Three Doors Gallery is an art gallery soon to open sometime in the first quarter of 2011. Revolution Web Studios built the website for them complete with Content Management System (for editing and updating their content), Testimonial system, Newsletter system, clean navigation with nice drop downs. Here is the article that she sent for artists to ponder when thinking that their website is not important.
The article comes from Xanadu Gallery and is written by Jason Horejs,
“The internet, such great promise, and yet for many artists it is a promise unfulfilled. With the advent of the internet 15+ years ago there was great excitement among artists as a whole new world of possibilities opened. Suddenly, an artist could have his/her own virtual gallery open 24 hours a day to visitors from around the world. Unimaginable sales were sure to follow . . . or were they?
While I meet very few artists who don’t have websites, I meet fewer still who are satisfied with the performance of their sites.
Over the past several months, I have met several artists who have actually abandoned their sites. They didn’t feel it was worth the time, effort and expense to maintain a site that wasn’t attracting visitors, let alone selling art. Perhaps you have felt the same way.
I want to encourage you to not yet give up. In fact, I want to encourage you to look at your site in a new way and recommit yourself to getting your website updated and up to speed. I am convinced that the future of the art business is online.
That may come as a bit of a surprise, considering I am a gallery owner, and depend on collectors coming to me to find art. What do I have to gain if buyers are going directly to artists through their website? Many galleries are trying to prevent their artists from actively promoting their work on line. I see things a bit differently. I believe that by working together to promote online sales, artists and galleries (not to mention collectors) can benefit.”
Here are some questions that every artist should ask themselves:
Should you design, create and maintain your own site?
What information should be included on your website?
What should your site look like?
How much art should you include on your site?
Should you include artwork pricing information on your site?
How much contact information should you include on your site?
What else should you include on your site? What should you avoid?
How often should you update your site?”
Jason Horejs is owner of Xanadu Gallery and is a great encourager to artists everywhere. He has written a great book on how to get art into galleries called, “Starving to Successful”.
If you are an artist and you would like for some one to critique your website and see if it is World Wide Web ready or good to go for the masses, please contact me, Jeremy Thompson at jeremy@revolutionwebstudios.com with a link to your website and the word “CRITUQUE” in the subject line and I will gladly be vey honest with you on proper art presentation and information architecture of your website.
We stay up with not only technology, but with what is what in social networking. I feel it is important as that is how most people are connecting with clients and prospects. Well, Karl Logue A good friend of mine that is a big wig over at CMIT Solutions sent me one of their articles about a Facebook worm, so I wanted to pass the good information along to you guys as well.
“In the computer security industry, it’s a well-known fact that hackers and malware makers tend to go wherever the users go. That means that these days they go to social networking sites like Facebook: in the addition to high traffic, social networking sites offer up a treasure trove of personal information that hackers are constantly looking for new ways to unlock. According to a recent news report, Facebook dealt with five different security threats in the space of a week. One of the most serious threats is the Koobface worm, which surfaced in two major attacks last year and is now back for more.
Once downloaded, the worm searches for cookies left on the user’s machine by social networks. It uses these cookies to connect to the site and find the user’s friends, and then sends them a message telling them to download a video. People often click the link to the video because they tend to trust their friends and are too tempted by the promise of entertainment to resist. Of course, what they end up downloading isn’t a video at all — it’s Koobface. In addition to the Koobface worm, Facebook is also battling four new applications that attempt to get users to reveal their usernames and passwords. Facebook now has over 175 million users, and more people sign up every day to connect to friends, family, and work colleagues. If you’re one of them (and you probably are), just remember that the same good habits you learned for surfing the Web and handling email apply when you’re on Facebook as well. Keep your security software updated, don’t download unnecessary applications or plugins, and don’t ever trust a suspicious link.
Still worried about viruses, worms, spyware, and other Internet threats? CMIT Solutions can help. Our Marathon service automatically runs regular system scans and anti-virus updates.”
We here at Revolution Web Studios, hope you found this article helpful and if you did please leave us a comment here on our blog. Have a nice day.
Article Provided By Karl Logue